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Prevention in Focus: VDV Rheinland Supports Children's Accident Aid.
The Rhineland Transport Association e. V. has been acting as a sponsoring member of Aktion Kinder-Unfallhilfe e. V. since June 2, 2026. According to the association, this is intended to contribute to strengthening traffic safety, prevention work, and social responsibility in the transport sector.
Aktion Kinder-Unfallhilfe e. V. has been supporting for many years children and adolescents who have been injured in road traffic accidents. According to the organization, among other things therapeutic measures, rehabilitation programs, and projects for road safety are funded. In addition, there are prevention and awareness-raising initiatives. Nationally known is the prevention prize „Der Rote Ritter“, with which innovative projects to improve traffic safety for children are awarded.
Expanding engagement through association channels
VDV Rheinland plans to actively engage with the topic, according to its own statements, and to address it in its own events, in public relations, and in the association's media.
The management points to the particular responsibility of the mobility, transport and traffic sector toward vulnerable road users. Prevention and education are central elements to sustainably improve road safety.
The chairman of the association likewise emphasizes the industry's social responsibility. In addition to the daily transport of people and goods, it is part of its self-image to support social initiatives that are aimed at affected children and their families.
Encouraging member companies to participate in regional projects
At the same time, the association aims to encourage its more than 1,000 member companies in northern Rhineland-Palatinate to engage more intensively with regional prevention projects. Examples include cooperations with schools and municipalities as well as the support of regional initiatives. The goal is to make existing engagement within the companies more visible and to provide additional impetus.
The Rhineland Transport Association e. V., based in Koblenz, has represented for more than 75 years the professional and commercial-policy interests of companies in the areas of freight transport, furniture transport, motor omnibus transport, as well as taxi and rental-car transport. As an employers' association, it participates in collective bargaining negotiations and represents the interests of its members toward employee representatives. At the state and federal levels, the association is connected through various umbrella organizations. (Source: Verband des Verkehrsgewerbes Rheinland)
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