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Moia shutdown in Hanover: Taxi industry warns of next Uber effect
The mobility service provider Moia has announced it will cease its operations in Hanover at short notice. The decision does not come as a surprise to representatives of the local taxi industry. Since Moia's market entry, industry representatives have criticized what they see as anti-competitive conditions.
Criticism of Competitive Conditions
In the taxi industry's assessment, Moia's business model was oriented towards expansion from the start and heavily subsidized. This led to a distorted competitive situation that economically pressured numerous taxi companies. The current withdrawal is seen as an indication of the lack of long-term economic sustainability of this strategy.
Competition from Uber as a Possible Trigger
Representatives of the taxi industry see increased competition from Uber as a possible trigger for the withdrawal. Even though the exact reasons can only be speculated, the influence of the US ride-hailing provider is considered significant.
Taxi Industry Sees Itself as a Reliable Alternative
The taxi industry announces its intention to fill the gap in the mobility offering. It points to a long-established infrastructure, legally regulated prices, and a service available around the clock. This service can be used independently of digital access requirements.
Call for Political Support
In response to the market changes, the taxi industry appeals to the city of Hanover to promptly implement announced measures. In particular, the introduction of minimum fare tariffs is demanded. Without such regulatory steps, the industry believes there is a risk that more taxi companies may not withstand the competitive pressure.
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