And the next city falls – Uber now also in Karlsruhe

The private local radio "Die neue Welle" is joyfully reporting that the platform provider Uber is now also available in Karlsruhe. The platform is well-known to most people and has already been active in the city with its delivery service Uber Eats. Karlsruhe - the next city where Uber is challenging the taxi industry.

Christoph Weigler is pleased to now offer Uber ride services in Karlsruhe as well. The taxi operators are rather not pleased about this. | Photo: Uber
Christoph Weigler is pleased to now offer Uber ride services in Karlsruhe as well. The taxi operators are rather not pleased about this. | Photo: Uber

Christoph Weigler, head of Uber Germany, promoted the ride service with the words:

“We recorded around 100,000 attempts to order through the Uber app in Karlsruhe over the last twelve months. We are delighted to now meet this demand for flexible and reliable mobility with the launch of our ride-hailing service.”

This way, both users and taxi drivers as well as rental car companies would benefit from the digital brokerage according to Weigler’s words. For users, there is now another transparent option for getting from A to B. The companies with which we will cooperate would gain additional orders and access to new target groups.

Courted Taxi Operators – Warning from the Taxi Associations

Through the UberX option, the company arranges rides with local, licensed rental car companies. Uber Comfort is intended to offer passengers more comfort, such as more legroom in the vehicle. With the Uber Taxi option, customers can arrange rides in traditional taxis. According to its own statements, Uber wants to expand partnerships with local taxi companies in the future.

Both taxi associations sternly warn taxi operators against getting involved with the platform operator. Even if initially attracted by bonuses or particularly low brokerage fees, it has been shown that in the long-term, the American platform operator deducts a high percentage of the taxi operator's earnings. For rental cars driving for Uber and similar companies, it is up to 30 percent.

Uber's promise to offer customers price transparency by not having to adhere to the taxi fare for rental cars, thus allowing the customer to know the fare in advance, is considered by the taxi associations to be a pretense. After all, there has long been advocacy for tariff corridors and fixed prices - however, these must be designed in such a way that platform operators also adhere to them, in order to finally effectively combat wage dumping and social fraud.

Content automatically translated.
Logobanner Liste (Views)