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200 taxis advertise for the Olympic Games in Hamburg
Hansa-Taxi supports Hamburg's bid for Olympic and Paralympic Games in the years 2036, 2040 or 2044 with a visible campaign in the city area. As the cooperative stated, around 200 vehicles are being fitted these days with a rear-window sticker advertising the Games in the Hanseatic City.
The taxis carry the slogan "Games in Hamburg – With us, reliably to your destination" and are to be seen daily by numerous residents as well as business travellers and visitors. Hansa-Taxi is, according to its own statements, reachable at the phone number 211 211 and is the city's largest taxi dispatcher.
Commitment to its role in public transport
With the initiative, the company positions itself as part of Hamburg's public transport. It explicitly supports the bid and links this to the claim to provide, during potential Games, a reliable mobility offering for residents and international guests, the statement said.
The symbolic branding of individual vehicles took place at the Außenalster together with Hamburg's Senator for Transport and Mobility Transition, Dr. Anjes Tjarks, as well as Paralympic champion Edina Müller.
Focus on electric mobility and inclusion
According to the transport authority, Hamburg already has almost 750 e-taxis and more than 60 inclusion taxis in operation, of which more than 50 are locally emission-free. More vehicles of this kind are to be added. The city thus sees itself in a leading role nationwide in the shift to locally emission-free drives and barrier-free offerings.
Hansa-Taxi reportedly has a fleet of 700 vehicles. Among them are 100 e-vehicles and 13 inclusion vehicles. The cooperative notes that topics such as sustainability and barrier-free mobility could gain further importance in connection with the Olympic bid.
Expected Impulses for Infrastructure
With regard to potential games, attention is also drawn to infrastructural effects. Large-scale events such as the Olympic and Paralympic Games could, according to the participants' assessment, accelerate investments in transport infrastructure and advance long-term projects.
The bid should, according to the supporters, set not only sporting but also urban development policy impulses, especially with regard to mobility, inclusion and sustainable transport concepts. (Source: Hansa-Taxi)
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